Adweek Back Issue N. 9 - 2016

A&E’s Wahlburgers is just the latest reality TV show to boost business for brands. Plus, a chat with Mark Wahlberg. As the political landscape shifts, so have political news players, with Politico and The Hill trumping traditional outlets. Publicis Groupe’s reorg; Sharapova sponsors bail; JWT’s PR mess. American Apparel’s reboot; impactful PSAs; Doritos’ latest stunt marketing. The power of hugs. Gen Z media consumption. Mindshare content guru Greg Manago. Vans celebrates 50 years of cool. Digital design studio Four32C. Tribeca Enterprises’ Jane Rosenthal. Fresh Off the Boat’s Paul Scheer. Item: AWI-3/14/2016 Issue Date: 3/14/2016