Adweek Back Issue N. 37 - 2015

The Ad Tech Issue Agencies, publishers and makers of ad-blocking apps come together to debate the tangled mess they've weaved. The Face of New Social Targeting - Scores of new ad units have sprung up on the top social platforms. Brands gp Back to the Future; Star Wars mania; YouTube's sub service. Mobile marketers want view ability guidelines; Nielsen's next currency play; will cord cutting really kill TV? Scandal's Josh Malina will punk you on Twitter. Apt Marketing Candy corn crush. Dot-com memories. Item: AWI-10/26/2015 Issue Date: 10/26/2015