The AI Playbook: Mastering the Rare Art of Machine Learning Deployment

In his bestselling first book, Eric Siegel explained how machine learning works. Now, in The AI Playbook, he shows how to capitalize on it. "Eric Siegel delivers a robust primer on machine learning, the key mechanism in AI. A forward-looking, practical book and a must-read for anyone in the information economy." --Scott Galloway, NYU Stern Professor of Marketing; bestselling author of The Four "An antidote to today's relentless AI hype--why some AI initiatives thrive while others fail and what it takes for companies and people to succeed."--Charles Duhigg, author of bestsellers The Power of Habit and Smarter Faster Better The greatest tool is the hardest to use. Machine learning is the world's most important general-purpose technology--but it's notoriously difficult to launch. Outside Big Tech and a handful of other leading companies, machine learning initiatives routinely fail to deploy, never realizing value. What's missing? A specialized business practice suitable for wide adoptio