Parle G

PRODUCT DESCRIPTION :  Parle-G is a small, rectangular flat-baked sweet biscuit. It is packed with the kindness of milk and wheat, and the G actually stands for Glucose and Genius because it is a resource of strength for body and mind. Filled with the goodness of milk and wheat, Parle-G has been a source of all round nourishment for the nation since 1939.As its unique taste expanded over the globe, Parle-G was declared the world's largest selling biscuit brand by Nielsen in 2003.. Since 1929, Parle has grown to become India's leading manufacturer of biscuits and confectionery. As the makers of the world's largest selling biscuit, Parle-G, and a host of other very popular brands, the Parle name symbolizes quality, nutrition and superior taste.An in-depth understanding of the Indian consumer psyche has helped us develop a marketing philosophy that reflects the needs of the Indian masses. Parle has made it a tradition to deliver both health and taste, with a value-for-money positioning th