Steve Jobs in 3030 / Metal Street Art / Braun Camera Design

"We know without Steve Jobs as a co-founder of Apple; technology would be a sh*t storm—Dieter Rams, Braun Designer, an influence of Steve Jobs visual communication, brings this Edition; of 48 to be an excellent gift for the industrial designer in your life." -- JSPC [ Street Artists of Wanton.]Dieter Rams"Good design" principlesRams introduced the idea of sustainable development and obsolescence being a design crime in the 1970s. Accordingly, he asked himself, “Is my design good?” The answer he formed became the basis for his celebrated ten principles. According to him, "good design.” One is innovative – The possibilities for progression are not, by any means, exhausted. Technological development is always offering new opportunities for original designs. But imaginative design always develops in tandem with improving technology and can never be an end in itself. Two makes a product worthwhile – A product is bought to be used. It has to satisfy not only functional but also psychologi