Strategic Content Mapping: Your Key to Sales Funnel Optimization

Map your content to your funnel and turn leads into loyal customers for life. Feeling like your content isn’t quite driving sales the way you hoped? It’s time to align your content with your sales funnel! People enter your sales funnels at various stages, so it’s important to have content that addresses every phase.  In Strategic Content Mapping, you’ll learn how to evaluate your existing content, fill in the gaps, and create a clear plan that guides your audience through every stage of your sales funnel—from awareness to purchase.  With a step-by-step approach, this training helps you map your content to the right touchpoints, making sure every piece works toward nurturing leads and driving conversions. And with the included fillable workbook, you’ll easily create and track your plan. YOU'LL LEARN HOW TO... Evaluate your current content to understand what's working and what's not. Identify gaps in your content that might be slowing down your sales funnel. Map content to ea