Kata2 Dual Monitor Arm

Envisioning a distinctive monitor arm with enhanced ease of use, ESI partnered with design firm Roger Webb Associates. Known for strategies that reshape and transform product portfolios, Roger Webb’s insight was essential to the Kata. The first step on the path to a remarkable new design. Refined to distinction The design team stripped away unnecessary attributes from the typical monitor arm. Working with wooden prototypes, they continuously reduced the clutter to get to the bare essence of what made an arm flex dynamically while also providing stability once a position was set. These refinements achieved an ideal balance between flow and support. Distinctive in appearance, the scaled down design emphasized the key pivot points, making adjustment intuitive and effortless. Five points of movement The team fine-tuned these five points of movement. The streamlined design allowed the fully functional key points of contact to be further enhanced so users could smoothly and accurately adju