Graphis Ephemera: Artists’ Self-Promotion by Walter Herdeg

Graphis Ephemera: Artists’ Self-Promotion. Edited by Walter Herdeg. 1st edition, The Graphis Press Corp., Zürich, Switzerland, 1980. 9.5 x 9.625, pp. 212 with English / French / German text. Art direction and cover design by Walter Herdeg. This international reference is heavily illustrated with (622) black and white and color featuring artist and designers’ special occasion, self-promotion, invitations and holiday greetings examples including: birth and wedding announcements, change of address, photographers, graphic designers and studio magazine mailers, exhibition invitations, call for entries, special events and Christmas and New Year's cards. With an Editor’s foreword, Introduction by Stanley Mason, and Index to Artists and Galleries. Featuring many uncommon works from (23) countries by but not limited to: Saul Bass, Robert Brownjohn, R.O. Blechman, Seymour Chwast, Lou Dorfsman, Gene Federico, Shigeo Fukuda, Tom Geismer, Bob Gill, Milton Glaser, Herb Lubalin, Morton Goldsholl, Fra