IDEA 116 — International Advertising Art Magazine, 1973 [Cover: Barbara Nessim]

IDEA, International Advertising Art edited by Noboru Sakamoto, Vol. 21, No. 116, January 1973. Seibundo Shinkosha Publishing Co., Tokyo, Japan. 8.875 x 11.75, pp. 132 with trade advertising. Japanese and English text. Art direction by Hiroshi Ohchi. Cover design by Barbara Nessim. Published since 1953, IDEA is a bi–monthly magazine dedicated to international advertising art, illustration, graphic design and typography. Heavily illustrated throughout in black and white and color. Filled with excellent and uncommon references, historical content and inspirational Japanese and international works. Featuring: Communication Package Design by Creative Partners; Infinite Patterns by Shigeo Fukuda; Otl Aicher’s Visual Design of the XXth Olympic Games Munich 1972 by Hiroshi Ohchi; Noëlle Lavaivre and Her Works; Feminine Letterings by Maki Higuchi (wow!) by Hiromu Hara; Female Illustrator: Barbara Nessim by Shin’ichi Segi; David Wiseltier by Koichi Nakai; Allan W. Miller; Ryszard Horowitz; New Y