Ladislav Sutnar : Visual Design in Action [1961 Exhibition Catalog]

Ladislav Sutnar : Visual Design in Action, exhibition catalog, 1961. AIGA, New York, USA. 6 x 12, pp. 12 plus stapled covers. Design by Ladislav Sutnar (1897–1976). This major exhibition coincided with the publishing of Sutnar's 1961 landmark book, “Visual design in action—principles, purposes.” Ladislav Sutnar : visual design in action was a 1961 traveling exhibition organized by the Contemporary Arts Center, Cincinnati with Champion Papers of Hamilton, Ohio. The catalog includes a Preface “About the Exhibition“ and two texts by Sutnar: “Why is Good Design Needed?“ and “What is Good Design?” with text throughout related to Sutnar's early period of graphic design (1928-38) focusing on: new exhibition design and new product design. The catalog concludes with short texts “About the Work of Ladislav Sutnar“ by: Edward Gottschall, Karel Teige, Max Gottschalk, Mildred Constantine, Ann E. Ferebee and others. Illustrated with black and white images and beautifully designed and printed in blac