Guest Amenity Shampoo — Gallon

================================================================ CREATIVE BRIEF: Guest Amenity Shampoo (Gallon) ================================================================ PRODUCT ARCHETYPE: The Thoughtful Utility CORE TRUTH: A gentle, sulfate-free guest shampoo that leaves hair soft and manageable, while giving hospitality teams a simple, economical refill system. LAST UPDATED: 2025-08-08 — Rowan — Converted to standard guest-amenity package with scent sourcing and ops notes; no em dashes. SEASONAL STATUS: Year-round I. VISUAL STORYTELLING: --------------------------- * Inspiration Shot: Branded shower dispenser on a boutique hotel shelf with fresh towel nearby; gallon staged on a tidy housekeeping cart. * Texture Shot: Clear, pearlescent shampoo pooling in palm, ready to lather. * "The Craft" Shot: Small-batch gallon fills with natural oils, proteins, and labels visible on the bench. II. EVOCATIVE SOCIAL PROOF: --------------------------- * Featured Testimonial: “Our guests k