Tree Hugger | Shampoo Moon™️ Conditioning Solid Shampoo Bar

============================== CREATIVE BRIEF: Tree Hugger | Shampoo Moon™️ ============================== PRODUCT ARCHETYPE: The Icon / The Legend CORE TRUTH: The original Tree Hugger Shampoo Moon™️ is a smarter way to wash your hair, delivering a healthier clean with concentrated, nourishing oils in a solid bar that makes plastic bottle waste a thing of the past. SEASONAL STATUS: Year-round I. VISUAL STORYTELLING: * **Inspiration Shot:** The Shampoo Moon™ on a natural wood soap dish, with a few green fir needles nearby to evoke the forest scent. * **Texture Shot:** A macro shot focusing on the rich, dense lather it creates in someone's hands, communicating its effectiveness. * **"The Craft" Shot:** An image of the unique moon-shaped molds, with Emily's hands pressing the shampoo mixture into one, highlighting its handcrafted nature. II. EVOCATIVE SOCIAL PROOF: * **Featured Testimonial:** Look for a review from a customer who was skeptical about shampoo bars but was converted by th