[Replay] SEO Basics & Beyond

with Lynn Woll   SEO. What is it? Why should you care?    In this webinar Lynn will cover the basics of SEO. Starting with how search engines work, introduction to the tools you can use to track SEO and then covering the key elements of SEO - Technical, On-Page and Off-Page -- tailored specifically for shop owners. This class is meant for beginners who want to learn the basics, setting a foundation so that you can learn more advanced topics.  Meet Lynn... I am a creator. I grew up with our mother always stitching, sewing, knitting, crocheting -- or finding projects to keep her hands and her girls  busy. Our father was a wood worker and engineer -- always tinkering with something. Their influence has led me to a life of stitching, making and building my life in both tangible and intangible ways.  I’ve been a digital marketer for over 16 years and started my own passion project CreateWhimsy.com, where we share the stories of makers to inspire everyday creativity.  Brought to you by The F