The Power Of The Enrepreneur's Mind

Your beginning message sets the tone for everything you do later on. If you don’t set the correct tone up front, it’s going to take you much longer to “loosen up” your readers before they’ll purchase something from you. When you make your beginning few emails about them and their needs, they’ll begin to wonder if you've something for them to purchase. That’s a great position to be in as it places your readers in a more receptive mood when you really do present them with a direct offer. Place your own agenda on hold for a moment. Remember this… Perception is truth. Put differently, whatever somebody believes to be the reality is the reality to him or her. With that in mind, isn’t it in your better interest to “control” (as much as conceivable) what your readers trust to be reality? You may control (to a great extent) how individuals perceive and respond to you by cautiously presenting yourself the way you wish them to see you. If you wish your readers to react to you in a positive way,