Creativity and Problem Solving
Yes, you ARE the creative type. Because your success depends on it Recent research has revealed a direct causality between ideas and profitability, which means that in today's ultra-competitive and technology-rich work environment, the most crucial element separating an exceptional career from a lackluster one is . . . creative thinking skills. While that may be scary news to hear for many businesspeople and entrepreneurs, it shouldn't be for you Because inside this concise, easy-to-read book, one of the world's premiere success experts, Brian Tracy, reveals 21 proven, practical techniques readers can use to immediately begin generating a stream of productive ideas, including how to: Stimulate the three primary triggers to creativity Inspire a creative mindset in staff through recognition, rewards, and environment Use methods such as Brainstorming, Zero-Based Thinking, Nominal Group Technique, and Lateral Thinking to solve problems, improve systems, devise new products, and come up w