Rolex Oyster Perpetual Date "Serpico y Laino"
That's Right. Tiffany & Co. Wasn't The Only Jeweler Who Got To Sign Rolex Dials. DESCRIPTION This Rolex Date reference 1500 is a quintessential representation of classic watchmaking. As a part of the Rolex family, the Date series carries the legacy of the brand's innovation and prestigious design, with the first Date model having been introduced in the late 1950s. It offered a smaller alternative to the Datejust with a case size typically around 34mm, making it a subtler choice while maintaining the elegance and functionality Rolex is known for. But I know most of you are more interested in the additional signage on the dial. So let's first ask, who is Serpico y Laino? Photo of the first Serpico y Laino Jewelry Store in Caracas, Venezuela built in 1925. Photo from https://serpicolaino.com/en/our-history/ Serpico y Laino was a prestigious jewelry store located in Caracas, Venezuela, renowned for its luxury items, particularly high-end watches. Founded in the 1920s by Italian i