Hypothesis-Driven Development: A Guide to Smarter Product Management

There's a lot of waste in tech. Billions of dollars of it. Software gets written and digital products designed and shipped that no one wants. Some say it's "just a part of doing the business of innovation" in hot new markets.But waste is not inevitable anymore.Hypothesis-Driven Development (HDD) is an emerging approach to digital product management for both business people and engineers. It emphasizes rigorous, continuous experimentation as a way to both minimize waste and focus teams' creative capabilities in directions that drive growth and innovation.In this book, Alex Cowan delivers a fresh new formula that helps teams reliably derive measurable value for a product or feature. Rather than focusing on mere output, successful tech leaders (and companies) are using HDD to build smarter. Drive a culture of continuous experimentation and continuous delivery, and create the outcomes you want with HDD.Using a modern, evidence-based approach and a focus on the economics of decisions, Cowan