Shopify Structured Data for Articles

If you’re writing awesome content, it stands to reason that you’d like search engines to understand it easily: enter schema, a language literally built to make your content easier to understand. At last, in case you need more convincing, having structured data on your website’s news, blog posts or articles can upgrade your website’s appearance in the search engines because it may allow you to appear within the top stories carousel (however, bear in mind that this is often not ensured by Google as they seem to be prioritising AMP pages over anything else at the minute). What's included Author Displays the author of the article in Search Engine Results Page Date Published Displays the date and time the article was first published Headline Displays the headline of the article in the Search Engine Results Page Image Displays the representative image of the article in Search Engine Results Page Publisher Displays publisher of the article in Search Engine Results Page Date Modified Displays the date and time the article was most recently modified Description Displays a short description of the article in Search Engine Results Page What's not included Test with Bing and Yandex - Structured Data Validator Tool Google Search Console - Structured data report debugging Reindexing your pages on Google Search Console Final thoughts: We understand structured data for SEO better than anyone. We build, test and release your website's Structured Data and validate code using Google Structured Data Testing Tool. We also use the URL Inspection Tool URL Inspection Tool to test how Google sees the page.