Neptune Fish Jerky
Neptune is a mission-driven brand producing sustainable seafood snacks. The company is a category-creator, entering white space in the US market with products anchored in delicious taste, convenience, trust, and a commitment to ocean sustainability. Currently, Neptune makes award-winning, shockingly delicious jerkies from premium-quality, undervalued and underutilized white fish. Every packet is traceable to clean, small-scale US West Coast fisheries Market Problem: 80% of Americans eat seafood, but discomfort selecting, handling, and cooking fish are significant pain points. Despite widespread recognition that fish is a healthy protein option, inconvenience and a knowledge gap lead to shockingly low US household penetration. Seafood is a $140B category of the food system with a fundamental user experience problem. Sustainability Problem: Seafood is the #1 most internationally traded food commodity and each year half of global supply goes to waste. Fragmented supply chains, rife ineffi