Featherlash Lifting Serum Mascara

Two-in-one formula combines a powerful treatment serum.   Made with a clinically proven biotin tripeptide provitamin B5 complex called WidelashTM and a unique tapered brush, it makes your lashes look longer, fuller, and stronger in seconds and over time. “I didn’t start as a big mascara person, but when you need a really major mascara—as I do on the red carpet and for events—you need one, and I’d never found a clean one that did the job,” says Gwyneth. “What I love with this one is it really lifts my lashes and makes my eyes stand out. You can do one coat for everyday situations and then three or four for the big-event moments in your life.” The double-duty treatment-serum-meets-mascara we came up with addresses both points: The silky, ultrapigmented formula leaves your lashes soft and lush, and it’s easy to build and easy to remove without damaging lashes (yet never flakes or smudges). Thanks to an exclusive-to-goop tri-cut tapered brush, it’s also easy to get to every last lash