ETUDE HOUSE™ Dear Darling Water Gel Tint

Etude House is a South Korean makeup color cosmetics brand owned by Amore Pacific. The brand name 'Etude' simply means 'study' or 'practice' in French. As of 2018, there were 231 stores around the world.  Makeup should be fun rather than a boring daily routine. Etude House believes that they can create better and more exciting products for their customers to find enjoyable play and self-discovery for their unique beauty. Since launching in 1985 as Korea’s first specialized makeup brand, Etude House has made beauty dreams comes true with fun and playful products and packaging. They've created a culture of Makeup Play in their stores to perpetuate learning and the enjoyment of beauty. Their feminine and playful products accentuate their belief that every woman was born a dignified being and deserves to be loved. To celebrate their beauty, and adventurous spirit, trend-focused, young women turn to Etude House’s bright, whimsical stores for affordable bestsellers like Dear My Blooming Lips