Peptide Plumping Volume Shampoo

Clean, weightless latherRemoves buildup without stripping, leaving hair soft and touchable Root-to-tip volumeAmaranth peptides create lift from the scalp up with clinically proven technology Bond-strengthening powerB-Pro3™ bond technology protects fine strands from damage and breakage Perfect for those with fine or thin hairOr anyone that wants an extra dose of volume 5x fuller volume after just one use when used as a system with Peptide Plumping Volume Conditioner & Spray*  72 hours of long-lasting volume when used as a system with Peptide Plumping Volume Conditioner & Spray* Safe for color-treated hair "I know what it's like to want clean, healthy hair without stripping it bare. We made this for anyone who needs a little lift without the buildup." - Jennifer Aniston, Founder 96% Naturally-Derived Vegan · Cruelty-Free · Color-Safe · For All Hair Types *lab-tested average result vs. chemically-processed untreated control