Making, Money, Mindset, and Marketing: The Best of Designing an MBA Signed Copy
THE BEST OF DESIGNING AN MBA, now in print. Since launching her blog in late 2009, Megan Auman has been committed to helping artists and makers profit from their work. With her mix of tough love and practical advice, combined with her passion for all things art and craft, she has guided countless artists and makers through the challenges of starting and growing creative businesses.Pulled from over 500 published posts and illustrated with Megan's photography, the 60 essays in this book explore four foundational areas of running a creative business: making (and the creative process), money (and the importance of profit), mindset (and key approaches to the business of being an artist) and marketing. The essays are interspersed with photographs from Megan's studio, making this a beautifully illustrated guide to business. Read the essays in order or skip around depending on your current business needs. At over 300 pages, you're sure to find ideas to spark some business (and creative) idea