Douglas Berdie '79

President and Author Ph.D. '79 (College of Liberal Arts)Alumni Association Member About Damn Near Perfect Cocktails“Do not judge a cocktail by the first sip.” That was one of the key lessons Doug Berdie learned during his years of research in pursuit of Damn Near Perfect™ cocktails. A seasoned marketing researcher, Doug spent his career—and retirement—traveling the world, savoring the flavors of diverse cultures through their food and drinks. Inspired to recreate those exceptional tastes at home, he used the scientific method—testing, refining, and testing again—to pinpoint the ideal brands, supporting ingredients, and techniques that consistently produce perfectly balanced cocktails. Now Doug is sharing what he learned so you, too, can create Damn Near Perfect™ cocktails. Shop Damn Near Perfect Cocktails Address110 Bank Street SE #2005Minneapolis, MN 55414 Contact   About DouglasI have a Ph.D. in Philosophy and began a marketing/social/educational research career in 1971 at the U of