The Business Book: Big Ideas Simply Explained

Start small, think big: Starting and growing the business. If you can dream it, you can do it -- There's a gap in the market, but is there a market in the gap? -- You can learn all you need to know about the competition's operation by looking in his garbage cans -- The secret of business is to know something that nobody else knows -- Be first or be better -- Put all your eggs in one basket, and then watch that basket -- Luck is a dividend of sweat. The more you sweat, the luckier you get -- Broaden your vision, and maintain stability while advancing forward -- Nothing great is created suddenly -- The role of the CEO is to enable people to excel -- Chains of habit are too light to be felt until they are too heavy to be broken -- A corporation is a living organism : it has to continue to shed its skin -- Without continuous growth and progress, success has no meaning -- If you believe in something, work nights and weekends -- it won't feel like work -- Lighting the fire: Leadership and hu