
Create Connect Repeat - Building an Artistic Business in the 21st Century
Nick's latest Music Marketing/Business Book: Create, Connect, Repeat! What is Create Connect Repeat? It is a phrase I use to frame the micro and macro. Career strategy, content strategy, and even life strategy. For building the career of every artist, it truly is at the center of what you need to do to reach the heights that you desire! It does not have to be complicated. It is a delightfully simple strategy. Stick to the strategy, give it time. Allow the process to take its course. Stick with the work. Stick with the process. Create what you want to create. Share your work generously with those around you. Do it again, and again, and again. You CREATE the art that you want to create, you work to CONNECT that work with audiences who are interested in the type of content/music/art you are making, and then you build a path to longevity through repetition. Most great artists did not make just one album (certainly there are one hit wonders, but we’re not trying to emulate them, most likely