Art Marketing 101, Third Edition: A Handbook for the Fine Artist
Author: Smith, ConstanceBrand: Brand: ArtNetworkEdition: Third EditionFeatures: Used Book in Good ConditionBinding: PaperbackFormat: IllustratedNumber Of Pages: 288Release Date: 01-04-2007Details: Artists need help with the business side of their career, and this 302-page, twenty-one-chapter volume answers all the questions they could have. Ultimately, it guides artists to create both a long- and short-term marketing plan so they can become independent businesspeople. It educates them to gain a competitive edge in the marketplace, honing their business skills and knowledge of their legal rights. Artists will learn about: overcoming roadblocks, the secrets of successful artists, alternative avenues for selling art, building name recognition, sales and publicity tactics, pricing artwork, planning an exhibition, creating a beautiful portfolio, photographing artwork, the proper way to contact a gallery, succeeding without a rep, promotion, maximizing value, and much more. Constance Smith began her career as an art rep in California. She has been assisting artists nationwide for over twenty years. She is co-author of Art Office and Internet 101.EAN: 9780940899490Package Dimensions: 10.0 x 8.0 x 0.7 inchesLanguages: English