1926 Photogravure Ludwig Hohlwein Wolf Wolff Co. German Poster Art Advertising

"Wolff & Co." This is an original 1926 photogravure of an advertising poster by Ludwig Hohlwein for Wolff & Co., Walsrode, Germany. The Wolff Company, a gunpowder manufacturer, had a significant impact on the rail system of the Walsrode area of northern Germany-- because its industrial line handled passenger service. (Please note that there is printing on the reverse.) Period Paper is pleased to offer a collection of original photogravures and lithographs of the poster designs of the master of German poster art --Ludwig Hohlwein (1874 - 1949). Born in Wiesbaden, Germany, Hohlwein first studied for a career in architecture but by 1906 had turned to commercial art and poster design. Today Hohlwein poster art is highly collectible and much sought after. The Photogravure Process. A photogravure is a photographic image produced from an engraving plate--an expensive and rarely used process today. Through the transfer of etching ink from an etched copperplate to special dampened pa