Product Photography

// Product Photography & Retouching With Tony Roslund When creating the curriculum for this tutorial we broke the content down into 4 sections that best represent the types of product photography across various industries. In the end we built a 20+ hour tutorial around Catalog Photography, Editorial Photography, Small Business (B2B), and Commercial Photography. Throughout 11 photo shoots across all 4 topics we explore the challenges each face and best practices for running your business. We encourage you to explore many of the free sections below to get a feel for the 55 videos included.     This Product Photography Guide is a comprehensive look at the necessary steps for building a compelling product portfolio, improving composition skills, understanding the complexities of composition, crafting your light to meet your vision, and how to attract new clients and win bigger jobs. We’ve broken down these concepts and catered the sections on gear, lighting, pre-production, and post processing to apply specifically to the product photography market. Upon completion of this course, photographers at any level will gain: a deeper understanding of industry best practices, greater knowledge of equipment spanning all price points, lighting knowledge for any scenario, better approaches to product lighting, and most importantly, image composition. Step-by-step post-production in Capture One 8, Adobe Lightroom and Photoshop have been included with the 11 photo shoots as well. If you’re looking to take the quality of your product photography to another level or perfect photos for your company, this is the perfect product photography tutorial for you. Product Photography --> General Overview 20+ Hours of Video Content That You Can Instantly Download 55 Videos That Cover Pre-Production, 11 Product Photo Shoots, and Post Production In-Depth Gear, Lighting, and Lens Analysis and Demonstration 11 Retouching Videos Covering Start To Finish Processing Sony, Olympus, 2 Nikon, and Phase One Camera Systems Used Using Natural Light vs. Strobe With Products & Props Using Numerous Modifiers to Create Mood Building A Lighting Kit On A Budget Building Mood With Your Light Paul C Buff, Chimera, & ProFoto, and Broncolor Modifiers Used Alien Bee, Hensel, & Broncolor Packs & Heads Used & Compared Choosing the Right Gear For Your Budget and Which Lenses To Buy or Rent Studio Space Essentials For Small Business and Full-Time Photographers Building Your On-Location Kit - The Essentials Needed Building Composition In Your Images The Use Of Negative Space In Editorial 4 Sub-Genre Sections Covered: Catalog, Editorial, Small Business, Commercial Backup Solutions Explained with Raid 0,1, & 5 Pricing & Marketing Podcast Tips for High Quality Editorials Ad Quality Start-to-Finish Post Production of 15+ Photo Shoots RAW Files Included For You To Work With Interactive iBook and PDF Included --> Preview Our Trailers Included with Purchase Before and After About the Instructor Comments --> Preview Our Trailers Free Retouching Preview Free Shooting Preview Tony Roslund Bio The Product Teaser BTS We're passionate about the process of learning and the tools available to consume educational photography content. All of our Pro Tutorials are methodically organize the content in a way that is conducive to learning with simple and easy reference. You will rarely find a video longer than 20 minutes in our tutorials so they are easily digestible. Our tutorials are organized by specific topics, which makes the content approachable and the technical topics searchable for easy reference at a later date. In addition we utilize the interactive features of iBooks to present technical content, photography concepts, and Photoshop tools in a ways that are quickly accessed, easy to understand and fun to learn. Lastly we include a discussion in the form of an audio podcast centered upon business practices, pricing, and marketing strategies. By combining all three of theses platforms, learning photography and Photoshop has never been easier or more enjoyable. Included with Purchase Photo Shoots Commercial, Catalog, B2B, Editorial Retouching 2K Resolution Full Workflow Interactive iBook Industry Tips Pricing& Marketing Podcast Industry Pricing & Marketing Tools Free Video: Shooting Cosmetics Part 3 Commercial 12 Videos 180 Minutes Video Chapter List Catalog 9 Videos - 45 Minutes Video Chapter List Small Business 7 Videos 90 Minutes Video Chapter List Editorial 9 Videos 120 Minutes Video Chapter List Foundation 8 Videos 75 Minutes Video Chapter List 01 - Headphones Ad Pt. 1 02 - Headphones Ad Pt. 2 03 - Headphones Ad Pt. 3 04 - High End Watch Pt. 1 05 - High End Watch Pt. 2 06 - High End Watch Pt. 3 07 - High End Watch Pt. 4 08 - High End Watch Pt. 5 09 - Ski Goggles Ad Pt. 1 10 - Ski Goggles Ad Pt. 2 11 - Ski Goggles Ad Pt. 3 12 - Ski Goggles Ad Pt. 4 01 - Hardware Etsy Shop Pt. 1 02 - Hardware Etsy Shop Pt. 2 03 - Hardware Etsy Shop Pt. 3 04 - Battery Juice Pack Pt. 1 05 - Battery Juice Pack Pt. 2 06 - Battery Juice Pack Pt. 3 07 - Shooting Cosmetics Pt. 1 08 - Shooting Cosmetics Pt. 2 09 - Shooting Cosmetics Pt. 3 01 - Thinium iPhone Charger Pt.1 02 - Thinium iPhone Charger Pt.2 03 - Thinium iPhone Charger Pt.3 04 - Butane Torch w/ Flame Pt.1 05 - Butane Torch w/ Flame Pt.2 06 - Butane Torch w/ Flame Pt.3 07 - Butane Torch w/ Flame Pt.4 01 - Intro 02 - Quick Basics 03 - Cameras and Lenses 04 - Shooting Tethered 05 - Backup Workflow 06 - Lighting Essentials 07 - Modifiers 08 - Studio Essentials 01 - DIY Article & Styling Pt. 1 02 - DIY Article & Styling Pt. 2 03 - DIY Article & Styling Pt. 3 04 - DIY Article & Styling Pt. 4 05 - Holiday Fashion Pt. 1 06 - Holiday Fashion Pt. 2 07 - Holiday Fashion Pt. 3 08 - Wilderness Survival Pt. 1 09 - Wilderness Survival Pt. 2 01 - DIY Article & Styling Pt. 1 02 - DIY Article & Styling Pt. 2 Free Video: Retouching Technology | Thinium Retouching Videos 11 Videos 8 Hours Video Chapter List 01 - Headphone Commercial Retouch 02 - High End Watch Retouch 03 - Ski Goggles Ad Retouch 04 - Cabinet Hardware "Etsy Style" Shop Retouch 05 - Battery Juice Pack Retouch 06 - Shooting Cosmetics Retouch 04 - Hardware Easy Shop Retouch 08 - Butane Torch w/ Flame Retouch 09 - DIY Editorial Retouch 10 - Holiday Fashion Retouch 11 - Wilderness Survival Retouch Free Video:Free iBooks Preview Interactive Guide 5 Parts - 100+ Pages Video Chapter List Gear Guide Gear Essentials Video Chapter List 01 - Foreward 02 - Catalog 03 - Editorial 04 - Business 05 - Advertising 06 - Retouching 01 - Resolution Rentals 02 - Tether Tools 03 - Chimera 01 - Evoking Emotion 02 - Using Props 03 - Leave Them Guessing 01 - Top 10 Gear 02 -Total Gear Overview 03 - Set Documentation 01 - 8 Tips For A On-Location Success 02 - Food Styling Kit 04 - The Essentials 01 - Vision 02 - Color 03 - Exposure 04 - Maintain 05 - Deliver 01 - Resolution Rentals 02 - Tether Tools 03 - Chimera Lighting Free Video: Pricing & Marketing Preview Pricing & Marketing Pricing Podcast Video Chapter List 01 - 75 Minutes of Marketing & Pricing 01 - Coming Soon 02 - Coming Soon 03 - Coming Soon 04 - Coming Soon 05 - Coming Soon 06 - Coming Soon 07 - Coming Soon 08 - Coming Soon 09 - Coming Soon 01 - Coming Soon 02 - Coming Soon 03 - Coming Soon 04 - Coming Soon 05 - Coming Soon 06 - Coming Soon 07 - Coming Soon 08 - Coming Soon 09 - Coming Soon 01 - Coming Soon 02 - Coming Soon 03 - Coming Soon 04 - Coming Soon 05 - Coming Soon 06 - Coming Soon 07 - Coming Soon 08 - Coming Soon 09 - Coming Soon Before and After Use the sliders below to view before and after photos on your computer or mobile device of the images created in this tutorial. About the Instructor Tony RoslundProduct Photography & Retouching Tony Roslund is a third-generation photographer who grew up in the family's studios and labs of Northern Virginia. Tony started shooting in the days of film and worked as the photographer for his high school yearbook, not only creating all the images, but also processing everything nightly in his fathers lab. His after shool job was also in the studio and lab where he assisted customers, processed film, and printed proofs. A few years after high school, Tony enlisted in the US Navy pursuing a career with the Navy SEALs. Unfortunately he was injured in Hell Week and declined to continue training. Coming full-circle after the military Tony picked up the family craft once again, this time with digital, and started his professional career as a photographer. First with portraits, and eventually moving into commercial product photography. // professional tutorials Complete Guide product photography