THE MEDIA SAVVY LEADER
Visibility, Influence, and Resultsin a Competitive World by David Henderson THE MEDIA SAVVY LEADER by David Henderson profiles some of today’s most recognized executives who know the competitive importance of personally taking charge of communicating the vision, brand, and reputation of their organizations—and their own value, as leaders. In THE MEDIA SAVVY LEADER, David Henderson reveals how to shape information, deliver messages, and enhance brand recognition in the changing media landscape and the online digital revolution. This book is also now available on Kindle (click here). NOTE: this book has nine reviews on Amazon - ALL are 5-star! In the Internet age, executives have to learn how to shape information about themselves and their companies, or the Internet will do it for them, and it won't be pretty. ~ Mark Cuban, Billionaire Entrepreneur & Chairman of HDNet Television To be an effective leader today, you must reach the hearts and minds and keyboards and eyeballs of your