Change by Design: How Design Thinking Transforms Organizations and Inspires Innovation

Title: Change by Design: How Design Thinking Transforms Organizations and Inspires Innovation Author: Tim Brown ISBN: 9780061766084 Publisher: HarperBusiness Published: 2009 Binding: Hardcover Language: English Condition: Used: Very Good Clean, unmarked copy with some edge wear. Good binding. Dust jacket included if issued with one. We ship in recyclable American-made mailers. 100% money-back guarantee on all orders. Business & Personal Finance 1655433 Publisher Description: The subject of "design thinking" is the rage at business schools, throughout corporations, and increasingly in the popular press--due in large part to the work of IDEO, a leading design firm, and its celebrated CEO, Tim Brown, who uses this book to show how the techniques and strategies of design belong at every level of business.The myth of innovation is that brilliant ideas leap fully formed from the minds of