Inmates Are Running the Asylum: Why High-Tech Products Drive Us Crazy and How to Restore the Sanity

Inmates Are Running the Asylum: Why High-Tech Products Drive Us Crazy and How to Restore the Sanity

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Title: Inmates Are Running the Asylum: Why High-Tech Products Drive Us Crazy and How to Restore the Sanity Author: Alan Cooper H: 1706910 ISBN: 9780672316494 Publisher: Sams Published: 1999 Binding: Hardcover Language: English Edition: 1 Number of Pages: 261 Section: Business & Economics | Information Management Condition Note: Excellent, unmarked copy with little wear and tight binding. We ship in recyclable American-made mailers. 100% money-back guarantee on all orders. Publisher Description: The "Inmates are Running the Asylum" argues that, despite appearances, business executives are simply not the ones in control of the high-tech industry. They have inadvertently put programmers and engineers in charge, leading to products and processes that waste huge amounts of money, squander customer loyalty, and erode competitive advantage. They have let the i

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