ST RAPHAËL Quinquina Apéritif - Rouge / Blanc 1933 Original Advertising Print

The story of ST RAPHAËL is rich in history and tradition. This famous French aperitif is often associated with the “30 Glorieuses” – the 30 glorious, happy and carefree years after WWII. However, ST RAPHAËL established its fame long before the war.  It's invention dates back to 1830, and a major marketing campaign at the 1900 l'exposition universal de Paris was a major success.  This was a time of animated cafés, lively bistros, and village dances, which served as opportunities to exchange words of friendship with a glass in hand. This print was published in the L'Illustration magazine in 1933. The twin waiters have become synonymous with ST RAPHAËL, one being for their red and the other for their white version of the aperitif. The prints simplicity and the use of three bold colours makes this a really eye-catching piece of retro art. Particulars: This lithographic print is from an original vintage magazineIt has been professionally conserved and backed on acid-free linen paper (poster