Cho-Bindoff

CLINICAL APPLICATIONS Provides Support for Overall Cardiovascular Health Helps Maintain Healthy Cholesterol Levels Supports Immune Health   OVERVIEW Early historical diets were rich in phytosterols (found in grains, vegetables, fruits, legumes, nuts, and seeds), providing as much as 1 g per day. Phytosterols undergo absorption similar to that of cholesterol. In a process in the small intestine, phytosterols displace cholesterol from food and reduce cholesterol absorption, resulting in a beneficial effect on blood cholesterol levels. In addition, the minimal amount of phytosterols that are absorbed into the body, once taken up by the liver , are rapidly secreted into bile by hepatic transporters at a high rate, enhancing cholesterol excretion. These mechanisms allow plant sterols to provide multi-spectrum support for cardiovascular health and cholesterol management. Research has shown that phytosterols, plant-based compounds structurally similar to cholesterol, compete with choles