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About Snow Peak Snow Peak was found in 1958 by Yukio Yamai in Niigata Prefecture of Japan. Yukio sought to offer more climbing equipment after being dissatisfied with the gears that were available then. Over the years, Snow Peak has evolved and expanded its products to include car camping, outdoor apparel, and a wide selection of camping gear. In 1999, Snow Peak began its footprint in the USA and continued to broaden its national mission of creating a profound camping experience, hospitality, and connections with the vibrations of nature. Their mission is to create an innovative way of connecting with individual life values, inspired by nature. Check out our Snow Peak products including Snow Peak camping gear, Snow Peak Furniture, and other Snow Peak gear to start revitalizing your outdoor experience.  Why Snow Peak Snow Peak works to reconnect people with themselves, others, and nature through meaningful experiences. As a brand that is constantly evolving and innovating, we love