The Concealer

Introducing the Shades by Shan Concealer—a creamy, longwearing formula that hydrates, brightens, and soothes with every swipe. Infused with caffeine to depuff and energize, shea butter to deeply hydrate, and licorice root to help calm and even skin tone. Made in Korea for next-level performance and a flawless, second-skin finish. Available in 40 buildable shades. We are proud to be the only Latina-founded indie brand to launch 40 shades of concealer at a major retailer. This is more than a launch—it’s a movement. We’re shifting the standard, owning our space, and empowering every shade of YOU! SHADE RANGE: LIGHT: 1-10 MEDIUM 11-20 MEDIUM-DARK 21-30 DARK-DEEP 31-40 .     Buildable medium-to-full coverage with a natural, skin-like finish Longwear formula made to last 16+ hours Helps brighten and depuff with caffeine, hydrate with shea butter, and even tone with licorice root Designed to flex with your skin—never heavy, always seamless Blurs dark circles, evens out tone, and visibly bo