ANTIDŌT® - Since Apparel's Fresh Since [DS Genuine Leather]

The original idea behind the ANTIDŌT Sneaker Freshener was a "DeadStock smelling" shoe deodorizer for sneakerheads. With leather being one of the critical components of the DeadStock scent and a big part of the inspiration behind the ANTIDŌT collection, the DeadStock premium leather fragrance has been something we've been trying to perfect since the inception of the brand in 2016. And in late 2022, it has finally materialized - the smell of genuine leather. The "Fresh Since" themed ANTIDŌT in collaboration with Since Apparel is also a play on the 90s nostalgic sitcom "The Fresh Prince of Bel-Air" starring Will Smith who famously wore the Air Jordan 5 in the early episodes. We felt the nostalgic era and sneaker tie-in was just right. AJ5 Decal included. Scent Notes The scent can be best described as the essence of what a sneakerhead experiences when opening up a fresh box of deadstock kicks that uses real genuine quality leather. It's like stepping into a sneaker stockroom that