Shoot, Edit, Share

ISBN 9781138905429; Paperback188 Pages Shoot, Edit, ShareVideo Production for Mass Media, Marketing, Advertising, and Public RelationsBy Kirsten Johnson, Jodi Radosh Book DescriptionShoot, Edit, Share is an interactive, accessible introduction to video production techniques, concepts, and terminology. With the increasing availability of affordable video equipment, many students and professionals need to learn the basics of video production without being overwhelmed by technical details and equipment lists. Covering preproduction, production, editing in post, and distribution, this book shows you how to produce video quickly and effectively for a range of clients, from commercial firms to community service organizations.Key features include:     A companion website including video interviews with professionals that demonstrate and reinforce techniques covered in the book;     Service-learning exercises that engage readers in real-world learning experiences, encouraging them to interact