Organic - Premium Matcha
Tea is not static. As old as we imagine it is, tea is forever changing as much as it is staying the same. From the way its consumed to the way its farmed, the tea we drink today can range from slightly distinct to a vast departure from the tea that was drank in the past. In Japan, the biggest changes in recent years have been the growing popularity of organic farming methods. While most tea drinkers in Japan aren’t yet demanding certified organic teas, Japanese tea’s growing popularity abroad has driven producers to offer more of these organic options to satisfy the international market. Since this a relatively new shift, these new organic teas don’t quite measure up to the conventional teas in terms of quality, taste and appearance. At Tea Master, we welcome this development and hope that the more farmers produce organic teas, the more the quality of those teas will improve. In some ways, we can see this whole process underway in our JAS-Certified Organic Matcha Produced by our fr