Homepage Copy Template for Fine Artists

This template is included in our signature Copywriting for Creatives™ curriculum. Out of respect to our CfC fam & alumni, this template doesn't go on deep discount. Click here to learn more about CfC! There's a paint-by-number-style homepage formula that can help your site bubble up in search ... and make your artistry sell online. The thing is, most artists find homepages the hardest to write. And it makes sense! That ONE page has got to appeal to ALL the types of buyers in your audience—commission work, customers, potential dealers & partners ... ALL at once! Woof. That's a tall order. But no, your art doesn't speak for itself. If you can see how your homepage is like an airport terminal, getting your artistry-minded buyers to the right gate so they can safely reach their destination product or service ... ... then that's what I can help you uncover on your homepage. This simple 11-point homepage framework could change the way your art sells online—forever. You’ll structure your high-converting page with exactly what needs to be included (and in what order)—down to every last word and headline, so you can help potential clients understand who you are and what you do. Helping you get over that blinking cursor is my specialty—and I've taught and written about page copy for 7+ years. It's time to figure out how to specifically say how YOU work to make lives better with your craft.