North Wales For Holidays - LMS

This rare poster was created by master poster artist, Roger Broders for the LMS rail line to promote their route to North Wales. Pictured here are the dramatic peaks of the Snowdon Summit, the largest mountain in Wales. A trainline has connected the mountain summit to the town of Llanberis since 1896. The mountain is a popular destination still today for hiking and rock climbing, and figures in Arthurian legends. Roger Broders (1883-1953) was a French posterist and illustrator working in the early twentieth century. He is well known for his many travel posters, which feature scenic regions of France. He developed a simple design format that showcased the location with bold colors and minimal text. He often traveled to the locations he pictured via his sponsor P.L.M. railways. Broders's relationship with P.L.M. began through a connection with his wife, which would prove fortuitous for the artist. Although his posters are well known and highly sought after, he only produced less than