The Social Innovation Imperative: Create Winning Products, Services, and Programs that Solve Society's Most Pressing Challenges
"This book is a must read for anyone who cares about the well-being of humanity in our modern world."-Jake B. Schrum, President Southwestern University, Georgetown, TX"The Social Innovation Imperative advances a best practice framework to solving the world's most pressing social issues. This is a foundational guide to changing the world that will be referenced for years to come."-Michael Reynolds, Vice President, Product Development and Management, Cigna Health Care"Advancing the works of Clayton Christensen, Tony Ulwick, and others, Bates gives us a systematic approach for addressing critical human needs and the ecosystems in which they persist. This book is a blueprint to help us solve the 'right' things-the 'right' way."-Joe Grieshop, President, Chief Innovation Executive, netTrekker, Founding Partner, Knovation Lab"Bates lays out a comprehensive, needs-driven approach for creating a social innovation road map. The detailed templates she provides offer particular insight for large,