Creating Business Magic

Achieve Exceptional Results and Beat Your Competition "… how the power of magic can ignite your own imagination, power through barriers, and get way ahead of any competition." ―David Copperfield, American magician#1 New Release in Organizational ChangeFirst comes the magic, and then the magic becomes the realityWe are all capable of magic. You may think you know what magic is. Abracadabra, hocus-pocus. Forget about it. Magic is what human beings do. It’s just that some do it a lot better than others.Key business strategy secrets from the world's greatest magicians. This book takes everything that three remarkable authors―a corporate strategist, a former acting CIA director, and a world-renowned magician―have learned about magic and packs it into a unique framework that captures the best of this art form. Then the book relates it directly to key lessons applicable to a wide variety of business enterprises. The authors’ objective is not to create a new generation of magicians, but to ad