WSBB 1947 - Never Collection Hooded Sweatshirt - Saddle Brown
Inspired by the legacy of Louie Simmons, this Saddle Brown hooded sweatshirt delivers both comfort and meaning. Designed with a casual look and generous fit, it's perfect for everyday wear or cold training days. With a 10oz weight and fleece-lined hood, this sweatshirt will keep you warm during the toughest of days. The Collection: The 1947 - Never collection honors the profound influence of Louie Simmons, the founder of Westside Barbell and one of the most impactful strength and conditioning coaches in history. One of Louie’s most notable tattoos—a gravestone reading “Born: 1947, Died: Never”—serves as the inspiration. This collection is a tribute to the enduring influence of Louie’s methods, which continue to live on through his teachings and those who follow the Westside philosophy. The Logo: The logo is a creative representation of Louie Simmons' iconic twisted fingers 'W' sign for Westside Barbell. A closer look reveals that the palm illustration subtly incorporates his initials,