Science Communication in a Crisis: An Insider's Guide
Science Communication in a Crisis: An Insider's Guide by Christopher Reddy, marine chemist at Woods Hole Oceanographic Institution (WHOI), identifies the principal challenges that scientists face during an environmental disaster when communicating with different stakeholder groups, and offers advice on how to navigate the maze of competing interests and deliver actionable science when the clock is ticking. The book draws on Reddy’s decades of experience and offers his hard-won advice from the front lines of environmental disasters. Through multiple high-profile case studies including the Deepwater Horizon and North Cape oil spills, and the 2021 Sri Lanka shipping disaster, Reddy unpacks ten specific challenges scientists face when interfacing with the public and the media. “My aim for writing this guide is not to explain how to ace an interview or craft a sound bite, but rather to offer a clear pathway to effective and collaborative communication when multiple groups are involved,” Red