Gute Möbel, Kunstgewerbemuseum Zürich Exhibition [Good Design, Rudolf Bircher]

Gute Möbel by Alfred Altherr et al., 1961. Wegleitung 244, Kunstgewerbemuseum, Zürich, Switzerland. 8.625 x 7.875, pp. 60 with German text only. Objective design by Rudolf [Ruedi] Bircher (SWB/VSG, Zürich); best known the Swissair logo he designed in 1958. This Gute Möbel exhibition emerged as a result from a competition among Swiss furniture designs organized by the Association of Swiss Master Carpenters and Furniture Manufacturers. Held at the Kunstgewerbemuseum from November 11, 1961 — January 7, 1962; the catalog includes a Preface by Alfred Altherr, museum director and Introduction by Hans Siegrist, association president. With a short text re: the designer’s role (Die Aufgabe ds Entwerfers) by Willy Guhl, the pioneering Swiss furniture designer. Heavily illustrated with (25) furniture entries featuring: desks, tables, chairs, cabinets, credenzas, beds, shelving and more. Each with a succinct descriptive text, designer and manufacturer information, elegant schematics and objective