American Beautyberry
The American Beautyberry (Callicarpa americana) is a deciduous shrub native to the southeastern United States, known for its eye-catching clusters of vibrant purple berries. This ornamental plant is a member of the Verbenaceae family and thrives in a variety of habitats, including woodlands, thickets, and coastal plains. The American Beautyberry's striking appearance and wildlife-attracting qualities make it a popular choice for naturalistic gardens and landscapes. The Overall Plant The American Beautyberry is a medium-sized shrub that typically grows between 3-6 feet in height and width. It has a rounded, loosely branched form, with opposite, simple leaves that are ovate to lanceolate in shape. The leaves are dark green in color, with serrated margins and a slightly rough texture. This versatile plant is adaptable to a wide range of growing conditions and is tolerant of various soil types, including sandy, loamy, and clay soils. The American Beautyberry prefers partial shade to full s