AM Rose Moisture

AM MOISTURE is now AM Rose Moisture Dry Skin Ages Faster Than Other Skin Types Dry skin needs a moisturizing cocktail composed of lipids and water. Why? Well, the dermis is about 79% soluble collagen when young. By the time of age 30, most have lost 25% of that. Add to that, a lack of moisture, and collagen becomes insoluble, cross-linking together in a taut, rigid formation known as WRINKLES. THE GOAL of HGC's Dry Skin Formulas is to stimulate collagen formation with our unique 200% Aloe Vera Base (which increases collagen formation up to 8 times) and the fabulous Alpine Rose Stem Cell technology, which improves skin stem cell vitality and boots epidermal regeneration and protection. It keeps dry skin sufficiently hydrated with Lipid (light, oily compound) and Water moisture so that collagen fibers remain plump and elastic, reducing the appearance of wrinkles. SUPER HYDRATING DUO :  Sodium Hyaluronate (also called Hyaluronic Acid) is known as the "water reservoir" holding up to 40,000