1950s Heuer Autavia Dashboard Stopwatch Retailed By Abercrombie & Fitch Co.

Why This Watch Matters A few weeks back we offered an Autavia wrist chronograph retailed by A&F, made for a regular driver. This dashboard Autavia mounts right in your car, no risk of leaving it at home. The Full Story Abercrombie & Fitch dates back to 1892 when the retailer was founded in Manhattan by David T. Abercrombie. Ezra Fitch, one of his best earliest clients, would join him a few years later. A&F catered to the upper echelon of society, who, at the time, were obsessed with camping, fishing, and hunting, playing off the spirit of the American Frontier and Teddy Roosevelt's "Rough Riders." The brand's client list once included names like Ernest Hemingway and Amelia Earhart as well as Presidents Hoover, Eisenhower, Taft, Harding, and Kennedy. You could walk through the doors of A&F's Madison Avenue HQ and get everything you needed for the outdoors – including watches. Heuer and Abercrombie & Fitch teamed up in the 1940s to stock the retailer with the highest