10 to 25: The Science of Motivating Young People: A Groundbreaking Approach to Leading the Next Generation--And Making Your Own Life Easier

NATIONAL BESTSELLER - Acclaimed developmental psychologist David Yeager reveals the new science of motivating young people ages ten through twenty-five in this groundbreaking book that is a must-read for managers, parents, educators, coaches, and mentors everywhere. "Ambitious and revelatory...10 to 25 offers baffled adults new approaches--and possibly new hope--during some of their families' most difficult years." --The Wall Street Journal "Required reading for anyone who aspires to be a wise influence on the young people they care about." --Angela Duckworth "One of the most fascinating and important books of the past decade...It will change millions of lives." --Carol Dweck "This engaging, data-driven book is filled with practical insights." --Adam Grant Imagine a world in which Gen Xers, millennials, and boomers interact with young people in ways that leave them feeling inspired, enthusiastic, and ready to contribute--rather than disengaged, outraged, or overwhelmed. That world m